Ecommerce Localization Pioneer Reach Accelerates Software Services with New Vice President


Leading Canadian Fintech Builds Reputation as Disruptor and Creator of Dynamic Software Services as It Sees Exceptional Growth

Reach’s rapidly growing workforce is testament to the strength and broad appeal of its international e-commerce proposition

October 13, 2021, CALGARY, AlbertaTo reach, the global payment localization provider, announced the appointment of Jade Ohlhauser as Vice President of Software Development to expand Reach’s pioneering software services amid unprecedented demand for Merchant of Record’s cross-border payment solutions. the company.

Ohlhauser brings 22 years of industry-leading software development expertise to Reach, where he will lead the acceleration of the company’s platforms and launch new services. Reach is already enjoying its best year of growth, at a time when cross-border e-commerce is expected to reach a 156 trillion dollars in payment streams by 2022 only.

Ohlhauser will oversee the development of dynamic and scalable solutions that help businesses accept cross-border payments through localized processing and provide access to optimal currency exchange services. Reach’s platform increases conversion rates and enables small and medium businesses to compete with the biggest names in the industry.

Prior to joining Reach, Ohlhauser was the technical co-founder of RPM Software, a Calgary-based independent SaaS process automation platform. Ohlhauser has aligned and adapted the development of the company to generate increased revenue. The success of RPM Software under Ohlhauser’s leadership resulted in the acquisition of the company by ScanSource, a distributor of Fortune 1000 technologies. At ScanSource, Ohlhauser oversaw the creation and development of multiple software teams for two years.

Commenting on the reasons he chose to join Reach, Ohlhauser said: “I wanted to be part of a growing company with a solid offering, but also to have the opportunity to help shape the future of the company and the industry as a whole. I think Reach is able to offer more services and supported platforms and that a great software team will play a crucial role.

“As someone who has led teams in the past, my priorities are recruiting, developing a strong team structure and making Reach the best place to be a software developer in Calgary. “

Ohlhauser’s appointment is the latest in a series of high-profile hires for Reach to support its plans for rapid expansion. This includes the appointment of David Mays as an independent member of the board of directors, and those of Sarah Hermary and Lohrasp Seify as heads of human resources and data respectively.

These hires and the recent acquisition of office space in the Edison building in Calgary, described as “Calgary’s head office for people, innovators and visionaries”, provide Reach with the ideal platform to continue to strengthen. its activities throughout 2021 and beyond. Reach currently has around 100 employees, and that number is expected to increase by 50-100% next year to meet increased demand for Reach’s innovative localization solution.

Demonstrating this demand is Reach’s partnership with HobbyLink Japan, a leading Japanese e-commerce retailer, which uses Reach’s platform to seamlessly process growing cross-border sales and accept international payment methods. Reach’s tailor-made solution and dedicated customer support help HobbyLink Japan accept more cross-border payments than ever before.

Sam Ranieri, CEO of Reach, commented : “Reach will experience exceptional growth in 2021 as demand for cross-border e-commerce payment solutions intensifies. Our continued success attracts exceptional talent and we are strengthening our team to meet the growing demand for our solutions around the world. The software development team is at the heart of what we want to do here at Reach, and Jade has the leadership skills and expertise we need as we continue to expand in the years to come. His background in the industry makes him the perfect choice to build and manage a world class team.

About the scope:

Founded in Alberta, Canada, in 2016, Reach is the premier partner of ambitious and forward-thinking online brands who want to connect with consumers around the world, grow their businesses and increase their global sales. Reach’s “in-country” solution leverages its 20+ local acquirers, 80 payment methods and over 100 currencies to deliver the local experience consumers expect.

Bringing consistency to cross-border currency conversions with its guaranteed foreign exchange solution, Reach maintains relationships with banks around the world to enable local credit card processing, providing consumers with alternative payment methods where they are used to. to use them and provides top-notch fraud detection and detection. prevention services.

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